Dean Lambros
Co-founder, HTSG · CEO, Long Island Web Systems
Design, search strategy, and business systems.
What’s happening now
A shared home for design, search, software, AI, and the systems behind a business. Our regional practices bring local understanding; Holistic Tech Solutions Group connects the expertise and delivery.
What began with New Paltz Marketing grew into work that connects visibility, websites, and daily operations. Ruthvik and I built HTSG as peers and co-founders, bringing creative and technical thinking into one connected practice.
Co-founder, HTSG · CEO, Long Island Web Systems
Design, search strategy, and business systems.
Co-founder, HTSG · CEO, New Paltz Marketing
Software development, integrations, and technical delivery.
A working partnership, a good friendship, and shared roots in small business.
Each region has its own identity and a clear way in. Follow the connections to see the teams, marketing practices, and technical specialists behind the work.
Parent company & shared delivery
Co-founded by Dean Lambros & Ruthvik Tanda
Where the practice began. Local businesses can build visibility through New Paltz Marketing, then connect that demand to better websites, AI, and business systems. The Team site helps them find the right starting point.
New Paltz Marketing TeamA local introduction to the right specialist.newpaltzmarketingteam
New Paltz MarketingSearch, content, and campaigns that help a business get chosen.newpaltzmarketing
New Paltz Web SystemsWebsites and connected tools that turn interest into action.newpaltzwebsystemsA connected practice for Nassau and Suffolk businesses. Marketing focuses on qualified demand; Web Systems connects websites, inquiries, and daily operations. The Team site brings the right people into the conversation.
Long Island Web Systems TeamA direct line to the specialists behind the conversation.longislandwebsystemsteam
Long Island Online MarketingSearch visibility and campaigns built around qualified inquiries.longislandonlinemarketing
Long Island Web SystemsBetter websites, fewer missed calls, and less manual work.longislandwebsystemsA single regional practice connects marketing with websites, software, and AI. It serves the businesses that keep the area moving—from hospitality, farms, and trades to shops, professional practices, and community organizations.
Help people discover the business, make the next step easy, and connect the work behind each inquiry.
Marketing, websites, and technical delivery live together here.
The Las Vegas network brings marketing and technical specialists together across Las Vegas, Henderson, Summerlin, and North Las Vegas. It connects the work of attracting customers with the systems that help a business respond and deliver.
Las Vegas Marketing TeamA clear route from a business need to the right team.lasvegasmarketingteam
Las Vegas Online MarketingSearch, content, and campaigns connected to a growth plan.lasvegasonlinemarketing
Las Vegas Web SystemsWebsites, AI, and automation that reduce busywork.lasvegaswebsystemsLocal relationships, shared technical delivery. Every engagement has one accountable lead, with HTSG’s wider capabilities available when the work crosses disciplines.
Three clear roles help someone move from a business problem to the right people and a defined next step.
A shared introduction for referrals, outreach, and people who need help finding the right starting point.
Search visibility, content, campaigns, and conversion strategy help the business get found, understood, and chosen.
Websites, AI, automation, integrations, and software help the business answer, capture, convert, and operate.
The Team site helps route the conversation. A specialist defines and leads the scope. HTSG’s shared capabilities connect the pieces when a project crosses marketing and technology.
That is the practical benefit: a search campaign can connect to a better website, the website to an intake system, and the intake system to follow-up—with a clear owner for the work.
The company connects the work of being found with the systems that help a business respond and deliver.
We connect AI with the information, tools, and workflows a business already uses, with human review and a useful result as the goal.
Clear scopes, documented work, and an accountable lead help design, marketing, and technology move together as a business grows.
Both of our families know the responsibility of running a small business. That experience shapes what we choose to build and why it needs to be useful.
Choose a regional website from the map, or bring the bigger conversation to Holistic Tech Solutions Group.
An AI guide to Dean’s writing and work.
I’m the illustrated one. Tell me what brought you here and I’ll help you find a useful place to start.
