The Birchwood of Polish Town
From the sign outside to the menu in hand.
The Birchwood work ran across years of logo design, menus, signs, window graphics, website materials, and restaurant photography. One identity had to work at every scale.
Identity
The mark at the center.
The wordmark brings together a serif name, a warm accent, and a small flame. The surviving files include logo directions and final art. Those elements carried into the printed menu and exterior work.
Menus
A full menu, built as part of the identity.
The final two-page layout uses birch-tree photography, pale menu panels, and the black and gold palette. The images show the historical design; menu items and prices belong to that period.
At the restaurant
The identity left the page.
Awning lettering, lawn signs, and window graphics carried the name into the space. The archive has production layouts for these applications as well as the underlying identity files.
Web and imagery
One place, many ways to find it.
The folder preserves a website backup, web graphics, event imagery, and edited venue photographs. A complete historical browser capture was not found, so the images here show surviving web and photography assets rather than a reconstructed page.
Birchwood began in the earlier Adaptive Graphics years and continued through later client work. The surviving pieces show the breadth of the relationship without treating every file as a separate project.
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